Best Practices for your QR Codes

You have probably seen QR codes in many places, but how can they benefit your company? Let's dive in! 📖

Let’s start off with, What is a QR code?

• A QR code is a barcode that users can scan on their phone or tablet. When scanned, it will load the website you have linked or your Vidlo Campaign, of course. 

Why should you use it?

• Fun Fact: According to Beaconstac, in 2020 52% of restaurants in the United States began using QR codes to have digital menus! 
• QR codes are a great way to increase virtual engagement! With today’s technology, it is so easy to scan, and most people recognize them when they see them! 
• Also, QR codes are a quick way to access a site! When users type in your Vidlo link, there is a chance that they could mistype it. With a QR code, all they have to do is scan, and the site pops up.

How do you scan them?

• Scan the code using the camera application! All you have to do is make sure the QR code is in the viewfinder. Once scanned, a popup appears with a website link that you can click on and open.
• If this does not work, the user will have to use an alternate app to scan the QR code. Check out this article by QR Code Generator on how to scan with different Android apps: https://www.qr-code-generator.com/guides/scan-qr-code-android/
• Another easy way to scan a QR code is by using Snapchat! All you have to do is point your camera at the QR code and tap, it will show a pop-up and prompt you to view the link. If you are running a campaign that involves Snapchat, this could be a good way to encourage users to check it out! 

• The beauty of QR codes is that you only need to dedicate a square area in the design to place your QR code. Some common uses are on posters, stickers, television commercials, and on virtual flyers. 

Here are some examples of QR codes on print designs:

This is a good example on how you should put your QR code onto a flyer, it is easy to scan and looks clear! 👏

The example below is a bad design - the font is hard to read and the QR code is way too small. 👎

Now you know all about QR codes! Vidlo provides Pro users with QR codes that are personalized with your logo! Have more questions regarding QR codes? Send us a message 😃