Getting Started with Vidlo (Starter Account)

Welcome to Vidlo! Before you get started on creating a campaign, here are some tips to help you succeed!

Let’s start with the landing screen:

Upload your logo

We recommend a transparent background to ensure that your logo goes well with the background! You want people to see your logo clearly in the Vidlos created!

Background

You can choose to upload your own image or GIF for the background! Be careful with what you choose for the background, you want your logo and message to be legible against it. Try not to use an image or video that is too busy.

An example of a good combo is a watercolor print that has pastel colors and a dark colored font that contrasts. A bad combo would be a cloudy background with white font.
Or, you can choose a color for the background! Pick a color that matches your brand. Also, consider how your logo and message will look on the color. Be sure to pick a color that doesn’t distract from these components.

Check out https://www.colorbook.io/ for colors that go well together and contrast well! A good example would be a black background with yellow font, a bad example would be a white background with yellow font.

Message

This is one of the most important steps. It is crucial that you are clear with your audience on what type of video you want them to create. Tell the user what they should take a video of! For example, if you have a fashion brand, and you want the user to take a video that shows their outfit, tell them to do different poses in their outfits to show off their new look.
Once you choose a color, choose one that is legible. Make sure the Privacy Policy and Terms of Service are visible, so that your audience can agree to the terms before creating their video.

Let’s continue with creating your Branded Video:

Filter

When you think of the action you want your users to do, choose a filter that would help enhance the action! If you want the user to do a simple action, such as showing off their outfit, then use a more dynamic filter! Also, consider your brand’s personality; if you are a more serious brand, then choose a more simplistic filter.

Sound

Think of what your brand personality is; exciting, humorous, sophisticated? You want to choose a song that matches this and brings your Vidlo campaign, and your brand, to life.
Browse our sound library and enter your personality to choose a song! You can filter results from mellow to hype, or by a specific category.

You can also upload your own sound.
If you choose to upload your own sound, be sure that you own the copyright to the uploaded sound. Audio has to be 15 seconds!

Almost done! Let’s go to the Publish screen:

Generate URL

Create a URL that is short and easy to remember to ensure that your customers are able to find it easily! (NOTE: your custom URL is usually your brand’s name or your campaigns name). If you have multiple campaigns, they all must have a different URL.
Vidlo also allows you to create a QR code to share with your customers! If you would like a QR code to be generated, upgrade to the Pro plan and access other cool features!

Congratulations!!! Now you are ready to create your first Vidlo campaign successfully. Have more questions? Don't hesitate to drop us a line! 📞